Theatrical brand identity, illustrations & website for drama education consultants

Bringing a sense of drama 

Design and build a brand identity, illustrations and website for new business Drama and Co, drama education consultants offering workshops and curriculum auditing for students, teachers and managers.

Drama and Co wanted to create a true sense of theatre within their brand identity, working together with founder Emma, we used a shared Pinterest board to gather images of the mood we wanted; dramatic shadows, lighting, stage shots and gothic illustrations all featured. 

We used our research to illustrate the 3 characters, whose job it is to guide the audience around the website and represent the areas Drama and Co specialise in. A simple sans serif font was chosen, rich colour palette and lots of gothic black. 

The Usual Studio has a longstanding relationship with my company The Final Bow and has recently helped develop a brand-new illustration based website to promote specific arts education services that we now offer. Despite the length of time that it took me to respond to Charlee’s emails she was always efficient, helpful and immensely creative. The resulting website is absolutely beautiful and I am really proud to showcase it to potential customers. Thanks Charlee and long may we work together!
— Emma Hollis Brown, Drama and Co

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