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Client BIRMINGHAM CHILDREN'S HOSPITAL




Brief

Working in collaboration with Fresh Marketing Solutions, we won a marketing pitch for Birmingham Children's Hospital. The campaign took the form of 5 recruitment events in both the hospital and Midlands shopping centres. Promotional staff entertained, informed and encouraged the public, patients and their parents to become a member and support their local specialist Children's Hospital.


Solution

The membership recruitment we organised were a great success, with membership sign-ups exceeding all targets set. The Usual Studio designed the sign-up form and promotional banner for the events.




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