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Client: Birmingham Children's Hospital
Working in collaboration with Fresh Marketing Solutions, we won a marketing pitch for Birmingham Children's Hospital. The marketing campaign took the form of 5 recruitment events in both the hospital and Midlands shopping centres. Promotional staff entertained, informed and encouraged the public, patients and their parents to become a member and support their local specialist Children's Hospital. The events have been a fantastic success so far, with membership sign-ups exceeding our targets. I designed a sign-up form and promotional banner for the events.